Game On: Inspiring a Healthy L.A. for 2028

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Garret Scullin, Senior Coordinator, Designmatters July 31, 2019

This Spring Term, Designmatters launched a studio in partnership with Cedars Sinai Research Center for Health Equity to create a culture of healthy, active and engaged communities for all Angelenos in advance of the 2028 Olympics.

Students explored the role of technology in a city-wide health initiative, designing solutions that would help health researchers effectively gather and analyze behavioral data and provide innovative ways to encourage participation in physical and community-building activities. Students considered ways in which their design would provide benefits to additional stakeholders – – Los Angeles Department of Recreation and Parks (RAP), Discovery Science Cube Los Angeles, and Garmin International.  Team outcomes included mobile apps, pop-up events, wearable devices with gamified health data collection, and alerts for healthy LA events.

Following the Game On Transdisciplinary Product Studio, a companion Advertising Studio began. This extension of the Spring studio challenged ArtCenter Advertising students to develop a visually compelling city-wide campaign/branding program for Angelenos – with a focus on children and families in underserved communities.

Keeping the partnership with Cedars-Sinai, five students have been selected to continue in the Designmatters Fellowship. As Fellows, they will expand on concepts generated in the Product and Advertising studios to design a minimum viable product, website, and mobile app. The completed products, slated to launch in Fall 2019, will allow users to connect and receive content from Cedars-Sinai and LA Recreation & Parks Department.


Read the full project case study
here.