Branded: How Brands Shape Ideas, Identities and Society

Host department:

Designmatters and Graphic Design

DM department:

Jennifer May, Executive Director
Leigh Hoffman, Faculty Director
Kimberly Velazco, Program Manager
Garret Scullin, Senior Coordinator

Faculty:

Joshua Halstead
Leigh Hoffman

Guest speakers:


George Aye, Co-Founder, Greater Good Studio
Debbie Millman, Designer, Author, Educator, Brand Strategist
Cosme Cruz-Ramirez, Designer
Lauren Williams, Designer, Researcher, and Educator
Hillary Haley, Senior Vice-President, Executive Director of Behavioral Sciences, RPA

Students:

Harper Chen, Graphic Design
Jingyi Ge (Albee), Interaction Design with Designmatters Minor in Social Innovation
Jonathan Kim, Graphic Design
Lauren Lee Johnston, Interaction Design with Designmatters Minor in Social Innovation
Justin Lee, Product Design
Ansel Warerly Lisaka, Product Design
Shirley Lyu, Product Design with Designmatters Minor in Social Innovation
Minsik Nam, Graphic Design
Megan Ann Pantiskas, Advertising with Designmatters Minor in Social Innovation
Chera Park, Graphic Design with Designmatters Minor in Social innovation
Kalex Shen, Graphic Design with Designmatters Minor in Social Innovation
Emma Yang, Graphic Design
Serafina Yu, Interaction Design with Designmatters Minor on Social Innovation
Weide Zhang, Interaction Design with Designmatters Minor on Social Innovation

Teaching assistants:

Lakshmy Narayanan