Projects

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FamilyPlz! Cancer Prevention Campaign

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A collaboration with the Mayo Clinic Innovation Unit and the American Cancer Society to create a mixed-media campaign to promote colorectal cancer screening.

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"The practical foundation that underlies this program is that even the most amazing design solutions need to be supported by a strong business model in order to be implemented and sustainable."

Adlai Wertman, Professor, Marshall School of Business, USC

UNFPA: A Campaign Celebrating Population and Development ICPD+15

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Fifteen years in, this campaign celebrates the International Conference on Population and Development, a groundbreaking global agreement.

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"Because this was not just an academic exercise, I learned so much about messaging, keeping things consistent, and understanding the psychology of a real campaign."

Liz Levin, Advertising, Student

Research for a Gender-Based Violence Prevention Campaign in the Asia-Pacific Region

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