Projects

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"The practical foundation that underlies this program is that even the most amazing design solutions need to be supported by a strong business model in order to be implemented and sustainable."

Adlai Wertman, Professor, Marshall School of Business, USC

“The problem the students were trying to solve, in essence, was how to visualize data. These teams figured out ways to understand, digest and make data real. That’s a difficult task, but bringing together transdisciplinary students seemed to facilitate and accelerate the process. Each of them – product designers, graphic designers, advertising, etc. – was oriented to view and contribute in a unique way that added depth to the concepts.”

Petrula Vrontikis, Instructor

American Cancer Society Awareness Campaign

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In order to raise awareness of cancer among 18-24 year olds, Designmatters partnered with the American Cancer Society to create a hip and effective messaging campaign.

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International Organization for Migration (IOM) Animated PSA Project

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Designmatters students created a series of animated public service announcements addressing HIV/AIDS on behalf of the International Organization for Migration and the AIDS Institute.

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