"These projects help every design student see what is on the other side, and opens the door to making the impossible a possibility of hope."
Armie Pasa and Gabriel La 'O, Product Design, Students

"These projects help every design student see what is on the other side, and opens the door to making the impossible a possibility of hope."
Armie Pasa and Gabriel La 'O, Product Design, Students
“It is one thing to know and design for an ‘end user’, but it’s another to sit across from someone in their own living room and hear their personal story. It humanizes the work we do and gives it meaning and value.”
Narbeh Dereghishian, Product Design '10,
"These projects help every design student see what is on the other side, and opens the door to making the impossible a possibility of hope."
Armie Pasa and Gabriel La 'O, Product Design, Students
"Socially conscious designers can inject new ways of thinking into the world to help deal with pervasive social and environmental problems (such as inequity and the hyper-production of wasteful and harmful things)."
Mari Nakano, Grad Media Design '09, Visual Design Lead, UNICEF Innovation Unit
“Each student brings individual life experiences, diverse cultural upbringings, varied interests and perspectives to the subject displaying the many ways see and converse about a problem.”
Krystina Castella, Faculty, Product Design
Created by - Yuki Nori and Grant Higa
“I learned that working together as a team means finding the strengths in your partners, finding the strengths in yourself and bringing those together. But it’s also the ability to see weaknesses, especially your own and knowing the areas you need to work on to get better.”
Anna Violette, Student, Product Design
Video created by Ricardo Imperial Jr. & Isaac Ruiz.
A short film documenting a studio challenge to imagine design in the 2025 product year for lifestyle brand Vans.
“When I see really powerful student projects happen it’s because the students have genuinely become interested in and care about who will be using, seeing or encountering their design. It’s an exercise in empathy.”
Arden Stern, Humanities & Sciences, Faculty
“Sustainability remains the most important idea of the 21st century: that is, that a regenerative and reciprocal relationship with the planet (and its inhabitants) is possible and will ensure our survival.”
Heidrun Mumper-Drumm, Product Design, H&S and Graphic Design Faculty & Director of Sustainability Initiatives
A behind the scenes of the Fall 2014, Vans sponsored trans-disciplinary studio and the design challenge of consumer-driven customizations.
"Because this was not just an academic exercise, I learned so much about messaging, keeping things consistent, and understanding the psychology of a real campaign."
Liz Levin, Advertising, Student
This book documents the third iteration—in Altos del Pino, Bogotá—of the award-winning Safe Agua project addressing water poverty.
"A designer’s desire to change the world can be incompatible with empathy, which necessitates relinquishing the impulse to remake the world as it should be in favor of grasping the world as it is for others."
Arden Stern, Faculty, Humanities & Sciences
"One of the best ways to change public perception is to combine art with science.”
Dr. Jerry Schubel, President & CEO, Aquarium of the Pacific
A short film detailing the innovative Designmatters-led anti-gun violence curricular program, Where’s Daryl, and its pilot rollout in the Los Angeles Unified School District in spring 2013. A short film detailing the innovative anti-gun violence curricular program and its rollout in the Los Angeles Unified School District. Written and Directed by Benjamin Weiss, Shot and Edited by H.R. McDonald
A witty PSA produced in partnership with the United States Geological Society to raise awareness about tsunami dangers and safety measures.
"Design can capture and integrate the best of science, technology and art to provide a clear, compelling roadmap to a more sustainable future."
Jerry Schubel Ph.D. President and CEO, Aquarium of the Pacific
A documentary short about the creation of “Mark & the Jellybean Monster,” part of the Uncool Children’s Book Library Series.
A documentary short about the creation of “Amos' New Life,” part of the Uncool Children’s Book Library Series.
A brochure developed in a design-led studio, Project Coastal Crisis, focusing on public education and action strategies to address rising sea levels.
"Art can create awareness and open a dialogue about topics that people wouldn’t otherwise talk about."
Sharon Levy, Product Design, Student
"The practical foundation that underlies this program is that even the most amazing design solutions need to be supported by a strong business model in order to be implemented and sustainable."
Adlai Wertman, Professor, Marshall School of Business, USC
Safe Agua Peru Documentary directed by Erik Anderson
“When I see really powerful student projects happen it’s because the students have genuinely become interested in and care about who will be using, seeing or encountering their design. It’s an exercise in empathy.”
Arden Stern, Humanities & Sciences, Faculty
This multiple award-winning film (Cannes, Art Directors Club) celebrates the 50th anniversary of the aid organization Project Concern International.
A moving PSA highlighting the work of the Organization of American States as part of their 100th anniversary celebration.
Short film profiling the unique social impact design methodologies and project solutions behind the 2010 Safe Agua Chile studio.
"The chance to work with real people with real needs is an invaluable learning experience for students."
Simon Johnston, Graphic Design, Faculty
“When I see really powerful student projects happen it’s because the students have genuinely become interested in and care about who will be using, seeing or encountering their design. It’s an exercise in empathy.”
Arden Stern, Humanities & Sciences, Faculty
An animated short calling for the empowerment of girls and women, in support of the United Nations Population Fund.
"All of a sudden, I wasn’t a student working in a classroom in Pasadena, but a person with responsibility and potential to change the world."
Jonathan Goldman Advertising, Student
A touching short in support of young people the world over and the United Nations Population Fund.
A humorous but cutting look at the way Americans use water, highlighting the need to conserve.
A heart-wrenching look at the need to conserve, and how we might set our water-use priorities.
"One of the best ways to change public perception is to combine art with science.”
Dr. Jerry Schubel, President & CEO, Aquarium of the Pacific
"It’s not just about the product, it’s about the person, it’s about making real impact.”
Margaux Reynolds, Student, Product Design
A multiple award-winning PSA (ADDY, Telly, Cannes) asking us all to take our share of responsibility for climate change.
A chronicle of the Mpala Integrated Health Mobile Clinic for Remote Communities in Kenya project.
"As an artist, my primary aspiration is to connect with other human beings. What better way to actually do so than by actually making a difference in someone’s life?"
Fatima Ghanavi, Graphic Design, Student
One of a series of PSAs for the UNFPA calling attention to the somber global statistics and consequences of maternal fatalities in childbirth.
One of a series of PSAs for the UNFPA calling attention to the somber global statistics and consequences of maternal fatalities in childbirth.
This PSA is one of a series taking a pointed approach to earthquake preparedness in Southern California.
“Though the fields of design, art, social work, advertising and journalism use different languages to describe their process, when we're at our best we're all trying to accomplish something similar: with every creative act, we push people in a purposeful, positive direction. We leave the world better than we started.”
Wendy MacNaughton, Illustration Alum & Faculty
"All of a sudden, I wasn’t a student working in a classroom in Pasadena, but a person with responsibility and potential to change the world."
Jonathan Goldman Advertising, Student
A humorous, multiple award-winning PSA (ADDY, Cannes) on the subject of family obesity.
An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.
"It is very empowering for designers to see how their projects can actually make an impact in people’s lives."
Liliana Becerra, Product Design, Faculty
An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.
An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.
A PSA raising awareness of progress toward realization of the United Nations Millennium Development Goals.
"The students created outcomes that are innovative and exciting, and help move us closer to our ultimate goal."
John Bwarie, United States Geological Survey (USGS)
"The students were able to grasp the need and the reality of vulnerable communities and translate that information into creative yet realistic ideas. This was a great example of how design can contribute to furthering a cause."
Bianca Lomell, Regional Director for North America, Project Concern International (PCI)
This book documents a project to explore digital story-sharing in the developing world, with field projects in the Philippines and the Caribbean.
This book documents concepts in enhanced mobility design as developed in the Johnson Controls-sponsored “Driven Environment in 2015” studio.
“The problem the students were trying to solve, in essence, was how to visualize data. These teams figured out ways to understand, digest and make data real. That’s a difficult task, but bringing together transdisciplinary students seemed to facilitate and accelerate the process. Each of them – product designers, graphic designers, advertising, etc. – was oriented to view and contribute in a unique way that added depth to the concepts.”
Petrula Vrontikis, Instructor
One of an eye-opening series of PSAs about alcohol marketing, on behalf of the Pan American Health Organization.
A PSA commissioned by the United Nations Development Fund for Women addressing domestic violence.
A PSA warning of the impact of domestic violence on children, distributed by the Pan American Health Organization.
"Cultural production and design must go hand in hand as we seek to improve the condition of our world."
Najeeba Syeed-Miller, Western Justice Center Foundation
"Cultural production and design must go hand in hand as we seek to improve the condition of our world."
Najeeba Syeed-Miller, Western Justice Center Foundation
A pointed PSA in support of gender equality, on behalf of the UNFPA.
The Nyumbani Village Concept Cards were developed to document research, findings and outcomes of the Nyumbani Village: Kenya project.
"As designers we need to remain accountable, with measureable outcomes and ways of making small moves to create big impacts."
Stephanie Dhillon, Environmental Design, Student
A parable addressing the topic and tragic consequences of drunk driving among youth.