"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student




"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student


"This class taught students the importance of creating a different kind of 'right.'"
Sean Adams, Graphic Design, Faculty






"As an artist, my primary aspiration is to connect with other human beings. What better way to actually do so than by actually making a difference in someone’s life?"
Fatima Ghanavi, Graphic Design, Student






"The students created outcomes that are innovative and exciting, and help move us closer to our ultimate goal."
John Bwarie, United States Geological Survey (USGS)


"It’s not just about the product, it’s about the person, it’s about making real impact.”
Margaux Reynolds, Student, Product Design


Created by - Yuki Nori and Grant Higa



"Design can capture and integrate the best of science, technology and art to provide a clear, compelling roadmap to a more sustainable future."
Jerry Schubel Ph.D. President and CEO, Aquarium of the Pacific



Video created by Ricardo Imperial Jr. & Isaac Ruiz.



A short film documenting a studio challenge to imagine design in the 2025 product year for lifestyle brand Vans.

“When I see really powerful student projects happen it’s because the students have genuinely become interested in and care about who will be using, seeing or encountering their design. It’s an exercise in empathy.”
Arden Stern, Humanities & Sciences, Faculty


"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student



A behind the scenes of the Fall 2014, Vans sponsored trans-disciplinary studio and the design challenge of consumer-driven customizations.



“Sustainability remains the most important idea of the 21st century: that is, that a regenerative and reciprocal relationship with the planet (and its inhabitants) is possible and will ensure our survival.”
Heidrun Mumper-Drumm, Product Design, H&S and Graphic Design Faculty & Director of Sustainability Initiatives



This book documents the third iteration—in Altos del Pino, Bogotá—of the award-winning Safe Agua project addressing water poverty.



“The problem the students were trying to solve, in essence, was how to visualize data. These teams figured out ways to understand, digest and make data real. That’s a difficult task, but bringing together transdisciplinary students seemed to facilitate and accelerate the process. Each of them – product designers, graphic designers, advertising, etc. – was oriented to view and contribute in a unique way that added depth to the concepts.”
Petrula Vrontikis, Instructor


"In a time when we are bombarded with imagery, it was an amazing experience to really understand the power of design as a vital communication tool."
Christina Nizar, Graphic Design, Student


A short film detailing the innovative Designmatters-led anti-gun violence curricular program, Where’s Daryl, and its pilot rollout in the Los Angeles Unified School District in spring 2013. A short film detailing the innovative anti-gun violence curricular program and its rollout in the Los Angeles Unified School District. Written and Directed by Benjamin Weiss, Shot and Edited by H.R. McDonald

A witty PSA produced in partnership with the United States Geological Society to raise awareness about tsunami dangers and safety measures.


"Because this was not just an academic exercise, I learned so much about messaging, keeping things consistent, and understanding the psychology of a real campaign."
Liz Levin, Advertising, Student



A documentary short about the creation of “Mark & the Jellybean Monster,” part of the Uncool Children’s Book Library Series.

A documentary short about the creation of “Amos' New Life,” part of the Uncool Children’s Book Library Series.


A brochure developed in a design-led studio, Project Coastal Crisis, focusing on public education and action strategies to address rising sea levels.

"It’s not about me saying, 'Here’s what to do.' It’s about all of us deciding, 'What can we do together?'."
Guillaume Wolf, Graphic Design, Faculty


"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student


Safe Agua Peru Documentary directed by Erik Anderson




"I learned how to work with and for others and how to put the client’s needs above my own. I had to know everything about my target user and create with them in mind."
Jie Gu, Student, Interaction Design


This multiple award-winning film (Cannes, Art Directors Club) celebrates the 50th anniversary of the aid organization Project Concern International.

A moving PSA highlighting the work of the Organization of American States as part of their 100th anniversary celebration.


Short film profiling the unique social impact design methodologies and project solutions behind the 2010 Safe Agua Chile studio.

"Because this was not just an academic exercise, I learned so much about messaging, keeping things consistent, and understanding the psychology of a real campaign."
Liz Levin, Advertising, Student


The students were engaged in very sophisticated research, debate and discussion in this studio, but what really impressed me, in the final production push, was that they were intelligently talking through the options, weighing each decision carefully. The final push was a very mature and professional working team. They worked like a real studio.
Todd Masilko, Associate Professor, Interaction Design



An animated short calling for the empowerment of girls and women, in support of the United Nations Population Fund.


"The practical foundation that underlies this program is that even the most amazing design solutions need to be supported by a strong business model in order to be implemented and sustainable."
Adlai Wertman, Professor, Marshall School of Business, USC



A touching short in support of young people the world over and the United Nations Population Fund.

A humorous but cutting look at the way Americans use water, highlighting the need to conserve.


A heart-wrenching look at the need to conserve, and how we might set our water-use priorities.

"I learned how to work with and for others and how to put the client’s needs above my own. I had to know everything about my target user and create with them in mind."
Jie Gu, Student, Interaction Design


“When I see really powerful student projects happen it’s because the students have genuinely become interested in and care about who will be using, seeing or encountering their design. It’s an exercise in empathy.”
Arden Stern, Humanities & Sciences, Faculty


A multiple award-winning PSA (ADDY, Telly, Cannes) asking us all to take our share of responsibility for climate change.

A chronicle of the Mpala Integrated Health Mobile Clinic for Remote Communities in Kenya project.



These solutions are indeed subjective – this isn’t solving a clear-cut math problem – and that proved to be the most difficult aspect of the project. The solutions, however, do address all the key elements, massaged by the student’s vision.”
Dennis Lee, Faculty, Advertising


One of a series of PSAs for the UNFPA calling attention to the somber global statistics and consequences of maternal fatalities in childbirth.

One of a series of PSAs for the UNFPA calling attention to the somber global statistics and consequences of maternal fatalities in childbirth.


This PSA is one of a series taking a pointed approach to earthquake preparedness in Southern California.

"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student


"Socially conscious designers can inject new ways of thinking into the world to help deal with pervasive social and environmental problems (such as inequity and the hyper-production of wasteful and harmful things)."
Mari Nakano, Grad Media Design '09, Visual Design Lead, UNICEF Innovation Unit


A humorous, multiple award-winning PSA (ADDY, Cannes) on the subject of family obesity.

An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.


"A designer’s desire to change the world can be incompatible with empathy, which necessitates relinquishing the impulse to remake the world as it should be in favor of grasping the world as it is for others."
Arden Stern, Faculty, Humanities & Sciences



An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.

An animated short for the AIDS Institute promoting safe sex in the Caribbean through a combination of sensible lifestyle choices and condom use.


A PSA raising awareness of progress toward realization of the United Nations Millennium Development Goals.

The students were engaged in very sophisticated research, debate and discussion in this studio, but what really impressed me, in the final production push, was that they were intelligently talking through the options, weighing each decision carefully. The final push was a very mature and professional working team. They worked like a real studio.
Todd Masilko, Associate Professor, Interaction Design


"The students created outcomes that are innovative and exciting, and help move us closer to our ultimate goal."
John Bwarie, United States Geological Survey (USGS)


This book documents a project to explore digital story-sharing in the developing world, with field projects in the Philippines and the Caribbean.

This book documents concepts in enhanced mobility design as developed in the Johnson Controls-sponsored “Driven Environment in 2015” studio.



“Though the fields of design, art, social work, advertising and journalism use different languages to describe their process, when we're at our best we're all trying to accomplish something similar: with every creative act, we push people in a purposeful, positive direction. We leave the world better than we started.”
Wendy MacNaughton, Illustration Alum & Faculty


One of an eye-opening series of PSAs about alcohol marketing, on behalf of the Pan American Health Organization.

A PSA commissioned by the United Nations Development Fund for Women addressing domestic violence.


A PSA warning of the impact of domestic violence on children, distributed by the Pan American Health Organization.

"As an artist, my primary aspiration is to connect with other human beings. What better way to actually do so than by actually making a difference in someone’s life?"
Fatima Ghanavi, Graphic Design, Student


"This class strengthened my work by helping me express my personal voice through content with meaningful impact."
Ashley Pinnick Illustration, Designmatters Concentration, Student


A pointed PSA in support of gender equality, on behalf of the UNFPA.

The Nyumbani Village Concept Cards were developed to document research, findings and outcomes of the Nyumbani Village: Kenya project.


"This class taught students the importance of creating a different kind of 'right.'"
Sean Adams, Graphic Design, Faculty



A parable addressing the topic and tragic consequences of drunk driving among youth.



