“The two-week experience on the ground in Chile was instrumental. We all felt the same thing; we all saw and experienced the same realities together. We all lived the same moments. And that really helped us later as a design team, as we related our ideas and concepts back to our shared experience.”
Andres Zavala, Student, Environmental Design
As part of Project Concern International’s 50th anniversary, students created visual communications projects to promote the work of this humanitarian organization.
Participants in this studio developed a multi-component branding and communication strategy for the NGO Project Concern International.
Students were challenged to formulate a concept designed to restore and sustain Lake Atitlan and its people in the highlands of Guatemala.
“Sustainability remains the most important idea of the 21st century: that is, that a regenerative and reciprocal relationship with the planet (and its inhabitants) is possible and will ensure our survival.”
Heidrun Mumper-Drumm, Product Design, H&S and Graphic Design Faculty & Director of Sustainability Initiatives
A collaboration with the Mayo Clinic Innovation Unit and the American Cancer Society to create a mixed-media campaign to promote colorectal cancer screening.